During engagement season, nearly half of wedding vendors (43%) identify converting new leads into bookings as their top challenge, while 39% struggle with finding new customers.
This Cyber Week promotion aimed to tackle these challenges by providing targeted resources and support to help vendors improve lead conversion and grow their customer base during this peak season.
This campaign provided a valuable opportunity for creative exploration within brand guidelines, which resulted in 186 demo requests and influenced $156K across 42 closed wins.